IF SHE WEARS THE FLAG, SHE DESERVES OUR SUPPORT: HON. BETTY KROSBI MENSAH EMPHASIZES CONTINUED SUPPORT FOR WOMEN’S FOOTBALL AT GFA WOMEN’S FOOTBALL PRESS CONFERENCE.

In a compelling keynote address at the Ghana Football Association’s (GFA) Women’s Football Press Conference held at the Alisa Hotel, Hon. Betty Krosbi Mensah, Technical Advisor to the Minister of Sports and Recreation, Chairperson of the Black Queens “B” Committee, and Acting National Coordinator of the National Recreation & Wellness Programme, reaffirmed Ghana’s commitment to elevating women’s football on both national and international stages.

Addressing a gathering of football stakeholders, corporate partners, media representatives, and supporters of women’s football, Hon. Betty highlighted the significance of recent achievements and outlined strategic pathways for future growth.

“Today’s gathering symbolizes continuity and progress,” she stated. “The success of the Black Queens in Morocco was not a fleeting moment but a movement that continues to grow.” She emphasized that the upcoming international friendly between Ghana’s Black Queens and England’s Lionesses is more than just a game; it is a bold statement affirming Ghana’s rightful place in global women’s football.

She expressed gratitude to Ghana’s leadership, including President John Dramani Mahama, Vice President Jane Naana Opoku-Agyemang, and the Parliament of Ghana, whose unwavering support has elevated the visibility and dignity of women’s football. She added, “Their collective endorsement sends a clear message to every young girl in Ghana: your dreams are valid, and your journey is important.”

Special commendation was also given to the Minister for Sports and Recreation, Hon. Kofi Iddie Adams, for his active leadership in organizing training camps and international engagements that bolster the national women’s teams.

Hon. Betty  called on corporate Ghana to recognize women’s football as a vital part of the country’s sporting economy. She underscored the importance of investing in the Women’s Premier League, likening its potential to that of successful models in South Africa and Morocco. She highlighted the lucrative nature of the global women’s football economy, referencing the 2023 FIFA Women’s World Cup’s revenue of over $570 million and the involvement of major brands.

“If South Africa and Morocco can attract significant sponsorship and infrastructure investment, Ghana must do the same,” she remarked. “If we can mobilize over one million Ghana cedis per club for the men’s Premier League, the same ambition should be applied to women’s football.”

The address reinforced Ghana’s unwavering commitment to women’s football and called for a collective effort to ensure its growth and sustainability.

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